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Diversity is a word that for some time has been highlighted in all areas of society, whether working to increase racial, gender, social diversity or including people with some type of disability can bring concrete benefits not only to society but also to your business.

It is important to understand that a team with varied profiles is richer in talent, improves results and contributes to leverage the company's results.

But do you really understand why and how increasing your company's diversity is important?

In this post you will find why racial diversity is one of the main bets for the future of your company.

In an environment where differences are respected, there will be a reduction in conflicts and greater employee engagement.

Research by Harvard Business shows that conflicts are reduced by up to 50% compared to organizations that do not invest in diversity.

Investing in diversity is to improve the organizational climate.

Good coexistence within the company, respecting differences, makes employees feel more comfortable and welcomed, and can reduce turnover (Turnover is an indicator that measures the number of employees who leave a company during a certain period) of the organization, consequently enriches the sociocultural repertoire and the intellectual capital of your company and its employees, making them able to solve the most varied problems.

According to data from the 2020 edition of the “Diversity Matters” study, conducted by consultancy McKinsey, only 21% of Brazilian professionals say that their company has high ethnic-racial diversity.

The study interviewed 3.900 employees from 1.300 large companies in Brazil, Chile, Peru, Argentina, Colombia and Panama.

That's because 40% of the 269 respondents reported having witnessed discrimination at work because of gender identity or expression, 35% because of age, and 30% because of color or ethnicity.

In Brazil, blacks and browns are the majority among the workforce with 54,9% of workers against 43,9% of whites, but they are the absolute majority among the unemployed, with 64,2% compared to 34,6% of whites looking for a job, in addition to having a monthly income of less than BRL 1.608,00 against BRL 2.769,00 for the white population, according to IBGE data.

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Speaking more precisely of the technology market, the numbers show the discrepancy with which black employees find it difficult to get a new job,

The Black Potencias Tec survey, carried out by the Black Potencias journey, which focuses on the development of the black and brown population, the result shows that 59% of blacks do not work in the technology area, but are interested in working in it.

Among blacks who study or have studied technology, 41% work in the field.

The difficulties go beyond refusal in the interviews, issues such as the high investment required, such as courses and equipment, in addition to often not being able to speak the English language, are factors that can alienate most of the Brazilian population.

Therefore, attitudes such as not requiring fluent or advanced English when hiring and investing in employee skills are attitudes that aim to greatly improve employee diversity.

In the research sample, the average family income of blacks is R$6.469.

While for whites it is R$9.728.

“The survey is yet another confirmation that racial discrimination is present in all spheres of society, including the job market”, says Ana Minuto, co-creator of Potências Negras.

But after all, is including racial diversity in mine, in addition to being socially important, equally profitable?

According to McKinsey's “Diversity Wins” survey, the answer is yes.

A study with more than 1000 companies from 15 countries revealed that the inclusion of diversity in executive positions, has an average financial return of 35% more than the company's income.

That's why the gobots has been working to change this paradigm in our team of collaborators, we recently had a talent bank dedicated exclusively to candidates who bring all kinds of diversity to GoBots. Do you know.

In the end, investing in diversity is not just investing in your company or your employees, it is investing in achieving a more egalitarian society in all sectors.

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