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Many shopkeepers found in Mercado Libre's Ads an excellent opportunity to sell more and reach customers from all over Brazil.

However, great exposure comes with competition, so standing out within your segment is essential to sell more.

Mercado Ads is Mercado Livre's ad platform to promote product visibility on the platform and increase your sales.

Sponsored campaigns in the tool are publications shown in prominent positions within the marketplace.

Ads are distributed to customers according to the analysis of the behavior of each user, for example, if a person searched for a product X within the site, the next time he accesses the platform, ads related to his last search will appear in highlighted on the page.

It's time to multiply your sales

With this, Mercado Ads is a way to increase the reach of your products, making them stand out in the platform's searches and reach an audience that is more likely to buy the product, because they have already shown interest in the past.

Mercado Ads works with two types of ad:

Product Ad

It is the most basic tool to advertise on MercadoLibre: its focus is objective and direct advertisements of the product, just choose one of the four available plans and advertise.

The difference between them is basically the daily amount of money invested to reach a certain number of potential buyers.

Your ads will be automatically generated by Mercado Livre and will be visible in several places on the platform.

This ad category is recommended for small and medium merchants

Display

This is the Mercado Livre category aimed at large brands and advertisers, as it requires a higher investment.

Unlike Product Ads, in this type of ad it is possible to insert more than one product, include the brand in the ads, in addition to having a privileged location of the ad on the platform with various investments.

Investing in ads is investing in your business, in addition to being a direct way to increase sales, they are also an important way of promoting your e-commerce.

Through an affordable investment, you can sell more and segment your customers much faster, whether on marketplaces, search engines or even social media.

Investing in paid media is essential to stand out in online sales.

Any questions you have, please contact us by email. [email protected] and follow us on social media: Facebook , LinkedIn e Instagram.

The next store to increase sales by over 80% could be yours