If you're not in the know, it's called Artificial Intelligence when a machine performs actions similar to a human.
This is when they are considered intelligent in some way, being able to analyze a given situation and act according to pre-existing configurations and learn from the situations encountered.
But after all, how can artificial intelligence for marketplaces help the customer experience and help you sell more?
Personalized service
The use of AI in e-commerce is an excellent way to offer a “personalized service”.
With the ability to store and interpret data, facilitating the offer of ads and products based on that user's search on the network.
It's time to multiply your sales
Problem solving
At first glance, with the use of AI, it is no longer necessary to have a human attendant to solve problems or answer questions.
So the use of chatbots is the best example of this, with an almost instantaneous response time for questions from potential buyers or even post-purchase.
Keep in touch with the public
As well as another function of artificial intelligence can be the recognition of visitors who have visited your website.
For example, if they looked at a certain product or even if they added products to the cart.
And with that, start an email marketing campaign to bring that visitor back to your business.
Currently, the use of Artificial Intelligence in e-commerce is a trend that is here to stay.
While it facilitates the customer experience and assists in the seller's routine, mapping patterns and interacting directly or indirectly with their visitors.
Therefore, investing in Artificial Intelligence for your e-commerce can be essential for you to increase your conversion rate by more than 80%.
Definitely now is the time to take advantage of all the opportunities for your business!
Soon, GoBots has Artificial Intelligence tools that will help you sell much more in different marketplaces and even in your e-commerce.
Any questions you have, please contact us by email. [email protected] and follow us on social media: Facebook , LinkedIn e Instagram.